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Best 10 Digital Marketing Trainings in Lagos Nigeria

The program will teach you how to solve problems and gain expertise in:

How to create and sustain a brand.
Digital marketing channels such as social media are a great way to market your business.
Consumption behavior across all contexts of buying;
Marketing metrics
Engagement with digital brands
Management of digital brand reputation.

How to increase brand engagement by creating and distributing content through an owned digital channel.

Learn how to manage, protect and develop an organization’s online reputation via social media such as Facebook and Twitter.

To create a successful marketing campaign, you will need to understand how to analyze and apply buyer and consumer behaviour fundamentals.

Marketing has never been more complex or fun than it is now. Professional development is essential in this environment to stay on top of the game. Curtin University’s new digital marketing credential is a great way to apply your digital marketing skills in modern business environments.
The way media organizations work has been fundamentally altered by digital transformation.

The way media organizations work has been fundamentally altered by digital transformation.

How to increase brand engagement by creating and distributing content through an owned digital channel.

Are you looking for ways to encourage people to connect with your brand?

The way we communicate has changed rapidly over the past decade thanks to digital technology. To build brand awareness, businesses can’t rely on traditional business models.

Brand awareness and brand engagement are synonyms in today’s hyperconnected, hyperaware world. Digital brand engagement is the future of branding. Brands need to engage with consumers and have a two-way conversation.

This course will help you understand the impact of this shift on how brands communicate with customers. This course will teach you about managing a digital brand, the challenges involved, and how rich, compelling content and digital distribution are essential to brand engagement.

What you will learn

The interrelationship of earned, owned and paid media
How consumers change and how it affects brand communications
How company-owned digital media assets can be used to distribute content marketing and owned content
Earned Media is valuable if it interests your audience
Learn how to manage, protect and develop an organization’s online reputation via social media such as Facebook and Twitter.

This course will allow you to assume the role of communications manager in a fictional organization, making crucial decisions that will impact its online reputation.

You’ll experience:

How to build an online reputation that is strong and long-lasting
Building a strong participative culture has many positives
How to handle social media issues using real-life examples
How to handle a crisis and how to respond across multiple platforms.
The course will teach you from real-life case studies, and give you an understanding of how important blogs, Facebook, Twitter and Snapchat are in today’s business world.

Digital landscape is dynamic and constantly changing. However, it is also challenging and exciting to work in. This course is applicable to all those who work in marketing, communications and public relations.