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Best 10 Digital Marketing Trainings in Lagos Nigeria

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This program will help you solve problems and gain expert knowledge in:

How to build and maintain a brand.
Social media and digital marketing channels are great ways to market your company.
All contexts of buying influence consumption behavior
Marketing metrics
Engage with digital brands
Digital brand reputation management

How to increase brand engagement through creating and distributing content via an owned digital channel

Learn how to manage, safeguard and grow an organization’s online reputation through social media like Facebook and Twitter.

You will need to be able to analyse and apply fundamental consumer and buyer behaviour principles to create a marketing campaign that is successful.

Marketing has never been easier or more fun. To stay ahead of the game, professional development is crucial in this environment. Curtin University’s digital marketing credential allows you to use your digital marketing skills in modern business environments.
Digital transformation has fundamentally changed the way media organizations operate.

Digital transformation has fundamentally changed the way media organizations operate.

How to increase brand engagement through creating and distributing content via an owned digital channel

Are you looking to get people to connect with you brand?

Digital technology has made communication more efficient over the last decade. Businesses can’t depend on traditional business models to build brand awareness.

In today’s hyperconnected and hyperaware world, brand awareness and brand engagement can be synonymous. Digital brand engagement is the future for branding. Brands must engage consumers in a two-way dialogue.

This course will teach you how to understand the effects of this shift in communication between brands and customers. This course will help you understand the challenges of managing a digital brand and how rich, engaging content and digital distribution are crucial to brand engagement.

What will you learn

The interrelationship between earned, owned, and paid media
How consumers change and how this affects brand communications
How can company-owned digital media assets be used for content marketing and own content distribution
Earned Media can be valuable if your audience is interested in it.
Learn how to manage, safeguard and grow an organization’s online reputation through social media like Facebook and Twitter.

This course will enable you to play the role of communications manager for a fictional company, making critical decisions that will affect its online reputation.

You’ll experience:

How to build a strong online reputation that lasts
There are many benefits to building a strong participatory culture
Real-life examples of how to deal with social media issues
How to manage a crisis and how you can respond across multiple platforms.
This course will give you a real-world understanding of the importance of blogs, Facebook, Twitter, and Snapchat in today’s business world.

The digital landscape is constantly evolving and dynamic. It is challenging but also exciting to work in. All those involved in public relations, marketing communications, and public relations can benefit from this course.